Objects of Desire

The Wick Culture - SUPERGUCCI

Object SUPERGUCCI

The continued rise of fashion NFTs has triggered an unprecedented range of innovative collaborations in the world of luxury fashion. Among the most exciting is Supergucci, a new collaboration between Gucci and Superplastic, the world’s leading creator of animated celebrities, limited-edition vinyl toys and digital collectibles.

Launching on 1 February, the three-part drop features a limited-series of ten different CryptoJanky NFTs co-designed by Gucci’s head of design, Alessandro Michele, and Superplastic’s virtual artists Janky & Guggimon. Each NFT is inspired by Gucci’s signature patterns, icons and symbols, and comes with an 8-inch tall ceramic sculpture. The price and exact nature of the NFTs will be revealed on 1 February. Get ready to pounce.


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The Wick Culture - Gallery view of the Summer Exhibition 2026, at the Royal Academy of Arts, London, 16 June - 23 August 2026, showing 'The Witch' and 'The Goddess' by Paulina Olowska. Photo: © Royal Academy of Arts, London / David Parry
Objects of Desire

Object Gift Friends Membership by Royal Academy of Arts

The Wick Culture - Photo: girlgangshop
Objects of Desire

Object Cool Dads Club Embroidered Vintage Wash Baseball Cap in Dusty Rose by girlgangshop

The Wick Culture - Photo: missing-pen
Objects of Desire

Object Alexandre Dumas Father Fountain Pen - Writers Edition 1996 by Montblanc

The Wick Culture - Object SUPERGUCCI
Objects of Desire

Object Hibiscus Splatter Tumbler by Christiana Vardakou x Rhea Kalo

The Wick Culture - Object SUPERGUCCI
Objects of Desire

Object Abstraction Resting on a Red and White Checkered Tablecloth Picnic Blanket by David Hockney

The Wick Culture - Object SUPERGUCCI
Objects of Desire

Object Sun Holder - Brut Yellow Label by Veuve Clicquot x Yinka Ilori